Company Establishment
Origin of USE
Origin of USE
Company Establishment

Origin of USE

Rooted in the enduring friendship between Japan and Taiwan, the company traces its origins to Junichi Kato, a young technology advisor dispatched from the Japanese headquarters to Taiwan. During his assignment, he discovered both the promising future of the electronics industry and the value of lasting partnerships.

Motivated by this experience, he returned to Taiwan and, in April 1975, established USE Electronics Co., Ltd. (友士電子有限公司) in Taipei. The company's Chinese name, "友士," embodies the happiness and growth that come from friendship, symbolizing the goodwill between Japan and Taiwan. As the business grew, the company's Chinese name was officially changed to 友士股份有限公司 in July 1988, marking a new stage of professional and international development.
Logo Mark
Company Logo

Now

2018

1980s

Now

Now

Company name "友士" and "USE"
Renowned Japanese ink artist Tansetsu Ogino created the calligraphy for "友士", conveying the brand's stability and professionalism. His notable works include lettering for Suntory Whisky Hibiki, Chita, Roku Gin, the NHK drama "Shinsengumi!", and Fukuju sake.
2018

2018

Growth
A visual design featuring ascending steps, symbolizing continuous progress and upward development.
1980s

1980s

Shield
A symbol of strength and fearless advancement, accompanying USE through decades of growth and development.
Philosophy & core values
企業願景標題
USE collaborates sincerely with customers and suppliers, fostering trust and shared growth.
Core Values
Shared Growth
Integrity

Integrity

Keep promises and build long-term trust
Innovation

Innovation

Innovate boldly and create future value
Expertise

Expertise

Apply expertise to ensure stable quality
Excellence

Excellence

Strive for higher standards and achieve excellence
Aesthetics

Aesthetics

Integrate character and aesthetics for quality living
Gratitude

Gratitude

Embrace gratitude, learn humbly, and grow together
Integrity

Integrity

Keep promises and build long-term trust
Innovation

Innovation

Innovate boldly and create future value
Expertise

Expertise

Apply expertise to ensure stable quality
Excellence

Excellence

Strive for higher standards and achieve excellence
Aesthetics

Aesthetics

Integrate character and aesthetics for quality living
Gratitude

Gratitude

Embrace gratitude, learn humbly, and grow together
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Vision & Features
Vision & Features
Rooted in Taiwan,
serving Asia with a wide customer base
and a dedicated technical service team.

Embracing New Challenges

01

As a trading company, USE continuously explores new approaches with innovative thinking to meet market challenges. By leveraging extensive internal and external resources and market insights, we support partners in cultivating local markets, striving to be the best bridge between businesses and markets while contributing to society.

Integrated Team Beyond Business and Market Boundaries

02

Our business units in mechatronics, electronics, machinery, and food transcend boundaries to deliver comprehensive integrated services. With extensive experience in agency sales, we work collaboratively to create synergy. The New Business Development Office combines technological innovation with deep customer insight, actively introducing new products and expanding into new markets to build a safer, more convenient, and more comfortable future.

Five Business Segments

03
Components for industrial equipment automation and optimization, supporting factory processes and energy-saving solutions.
Distribution of electronic components and material applications, with customized FAE services.
Equipment and consumables for glass processing production lines, offering installation, maintenance, and service solutions.
Distribution of regional Japanese sake, premium Asian foods and beverages, while promoting Japanese sake culture.
Distribution of sensors, seismic detectors, lithium metal materials, and export products, focusing on architectural hardware craftsmanship and customized seismic solutions.

Extensive Customer Base Built Over the Years

04
Since 1975 -

Electronics and Glass Processing Market

Since 1988 -
Machinery Manufacturing Market
Since 2001 -
Japanese Sake Market

Trading Company with Its Own Technical Service Team

05

An experienced team of engineers provides customers with technical support and solutions, ensuring products and equipment operate in the most stable and efficient environment. From pre-sales consultation to post-sales maintenance, we deliver one-stop services with professional and reliable technical expertise, serving as a solid support for our clients.

Hot Search
Hot Search
Most Popular

USE Company Profile

USE Building Material Landing Page

USE Selected Building Material Catalog

Door Handle

Sake Brands

2D Visuals and Motion Control

Electronic Components

USE Glass PVB Film

Glass Processing Equipment

Food & Beverage Gallery

Cultural Continuity

Sake Department Store Counter

Smart Factory

Professional Technical Services

Thermal Solutions

Sustainability Efforts

Sensor

Electronic FAE Services

USE Cup Judan Tournament

Industrial Robot

USE Sake Garden

USE Business Locations

Space Optimization Consulting

Imported Foods

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