From a Grain of Rice to a Cup of Sake: Tatsuriki Crafts Sake Through Terroir
Honda Shoten, a century-old sake brewery in Hyogo Prefecture, brews its flagship sake brand, Tatsuriki, primarily with Yamada Nishiki rice grown in Hyogo's Special A district. First developed in 1936, Yamada Nishiki is known as the “King of Sake Rice” and serves as an important foundation of Tatsuriki's sake quality. For Honda Shoten, the key to sake quality lies not only in brewing techniques, but also in the natural environment that nurtures its ingredients.
USE-Represented Sake Brands Receive Multiple Awards at International Competitions in 2026
The results of the major international sake competitions in 2026 have been announced. Sake brands represented by USE have received Gold Awards, Platinum Awards, and Gold Medals at Kura Master in France, the International Wine Challenge (IWC), and the Annual Japan Sake Awards, demonstrating the craftsmanship of Japanese brewers and world-class quality.
USE Hosts UNION Product Launch Event; June New Products Make Their Global Debut
On June 15, USE Electronics Co., Ltd. hosted the Architects' Night – UNION Product Launch Event at USE Sake Garden. Representative Director Junzo Tatsuno of UNION Corporation Japan attended the event in person to unveil the company's latest June 2026 products for the first time and to exchange ideas with professionals from Taiwan's architectural industry.
Celebrate the Dragon Boat Festival: Perfect Pairings of Zongzi and Japanese Sake
As the Dragon Boat Festival approaches, traditional activities such as dragon boat racing and balancing an egg at noon are complemented by the comforting aroma of zongzi on the dining table—together creating a familiar and heartwarming midsummer scene. USE Electronics Co., Ltd. presents a curated selection of Japanese sake, thoughtfully paired with different styles of zongzi, offering a refined and multi-layered tasting experience. From Northern-style, Southern-style, to alkaline zongzi, each unique flavor profile is matched with carefully selected beverages. From June 5 to June 22, 2026, exclusive promotions and special gifts with purchase will be available at USE retail locations nationwide, inviting you to enjoy a refreshing and delightful festive experience.
A Fresh Start to Early Summer: Discover Japan's Refined Fruit Liqueurs and Shochu
As temperatures begin to rise, early summer is just around the corner—a perfect season to enjoy light, refreshing drinks with layered aromas. USE Electronics Co., Ltd. introduces a curated selection of Japanese fruit liqueurs and shochu, bringing together vibrant fruit expressions and refined craftsmanship for a versatile and elevated drinking experience.
Taipei Int'l Wine & Spirits Festival_Spring Concludes Successfully
The 2026 Taipei Int'l Wine & Spirits Festival_Spring concluded successfully on April 20. USE Electronics Co., Ltd. sincerely thanks all sake enthusiasts and visitors who stopped by the USE booth and showed their support.
USE Marks Its 51st Anniversary with a Warm Celebration and a Promising Future
A warm celebratory gathering was held on April 24, 2026, as the company marked its 51st anniversary on April 25. USE Electronics Co., Ltd. hosted anniversary luncheons at its Taipei headquarters and branch offices, bringing colleagues together to share the joy of this meaningful milestone.
USE Electronics Showcases Japanese Sensors and Safety Technology Applications at Secutech 2026 Taipei
Secutech 2026 – The 27th International Exhibition & Conference for Electronic Security, Info Security, Fire Safety and Smart Home, a leading Asia‑Pacific platform for security, safety, and smart technologies, will take place from April 22 to April 24, 2026, at Taipei Nangang Exhibition Center, Hall 1.
USE Celebrates the Successful Conclusion of Sake Union Taipei, Showcasing Japanese Sake Culture
Sake Union Taipei concluded successfully on March 29, bringing together sake enthusiasts for a vibrant celebration of Japanese sake culture. USE Electronics Co., Ltd. sincerely extends its gratitude to the representatives of Yaoshin Shuzo (Yamaguchi Prefecture), Iinuma Honke (Chiba Prefecture), and Tonoikeshuzouten (Tochigi Prefecture), who traveled to Taiwan to engage directly with attendees and share the craftsmanship, philosophy, and heritage behind Japanese sake.
