Honda Shoten, a century-old sake brewery in Hyogo Prefecture, brews its flagship sake brand, Tatsuriki, primarily with Yamada Nishiki rice grown in Hyogo's Special A district. First developed in 1936, Yamada Nishiki is known as the "King of Sake Rice" and serves as an important foundation of Tatsuriki's sake quality. For Honda Shoten, the key to sake quality lies not only in brewing techniques, but also in the natural environment that nurtures its ingredients.

From growing conditions and soil characteristics to the natural features of the production area, every environmental factor influences the final flavor. The brewery's mission is not to alter the land, but to faithfully express the vitality and character inherent in its ingredients. 

Tatsuriki has developed its distinctive style around three qualities: Rich, Elegant, and Mellow. Compared with the fruity, fresh, and juicy styles that have become popular in recent years, Tatsuriki seeks to express the value of sake through a more mature and refined approach. 

Just as wine reflects its region of origin, sake also expresses the characteristics of the area where its sake rice is grown. Even the same variety of Yamada Nishiki can develop different flavor profiles depending on the growing region, soil, and climate conditions.